Inside the Ecom Lab: A 2-Minute Tour of Our Google Ads Skool
October 17, 20262:12141 views
On YouTube as The Best Google Ads Community for eCom Brands - Google Ads Skool by Ecom Chris (@ecomchrisx).
Written by Christopher Krassnig, Founder & CEO of ZenoX Media. Chris runs Google Ads for 400+ ecom stores at ZenoX. The transcript below is his own words from the video, names and product terms corrected, nothing rewritten.
What this video teaches
This 2-minute video tours the Google Ads eCom Lab, our Skool community for ecom brands. Over 1,700 founders are in it. Standard at $9 a month opens 10 of 12 courses, built from real client accounts. Premium at $44 a month adds the 2 advanced courses and direct access to our media buyers. Inner Circle is $299 a month.
The Takeaways
- 01Over 1,700 ecom founders are in one room, with a daily Google Ads Q&A thread where members help each other and our media buyers jump in.
- 02Every lesson comes from real client accounts, run by Chris and the ZenoX Media team, the same system behind over $200 million in tracked sales. Our own count is 200+ brands scaled, all time.
- 0312 courses and 124 lessons in total. Standard opens 10 of the 12 courses.
- 04On Standard, members answer each other in the daily Q&A thread and our media buyers jump in. Premium at $44 a month adds direct access to them, answered inside 24 hours on weekdays.
- 05Ads are only half the game, so a founder who built seven-figure brands covers cash flow, profit, payments, stock, customer service, product research and CRO.
- 06In the video, an agency takes 10 to 15% of your ad spend, while Standard costs $9 a month, about 30 cents a day. In the lab you run your own account, and the team teaches you and answers in the Q&A thread.
- 07Standard is $9 a month, Premium is $44 and Inner Circle is $299, which adds a weekly VIP live call with Chris and the team.
- 08In the video, one member hit $1,000 days within two months. That is the member's own report, not a promise. The lab holds a 5.0 rating from 24 reviews.
Full Transcript
279 words, from the video's caption track (auto-generated). Brand and product names were corrected. Nothing else was changed.
0:00Part 1
It's 2:00 in the morning. Your ad spent $400 today. And nobody can tell you why. So, you search. One guru says scale. The next one says cut. A bad agency, slow to reply, vague when they do, and zero real input. And every founder you know is stuck on the same questions, alone. But here's the thing. Over 1,700 of them are already in one room. This is Google Ads Ecom Lab, built by Ecom Chris and the ZenoX Media team. The same system behind over $200 million in tracked sales for more than 300 brands. Every lesson comes from real client accounts. Within the first month that Chris started, our revenue on Google doubled.
business tripled, quadrupled, or maybe even more. It's even more profitable than my Meta ads. Inside, you get the full playbook. 12 courses, over 100 modules. How to structure, how to scale, what to do and when. Ask a question and real media buyers answer it. And because ads are only half the game, Vinay is in there, too. He built seven-figure brands of his own. Cash flow, profit, payments, stock management, customer service, product research, CRO, the whole back end. One member hit $1,000 days within two months. Every review so far gives it five stars. An agency takes 10 to 15% of your ad spend. This costs 30 cents a day.
Why so cheap? Because we're sick of gurus charging thousands for knowledge that should be easy to get. We already make our money running ads for brands and building software. This isn't how we get paid, so it stays cheap on purpose. Stop guessing alone. Join Google Ads ECom Lab.
Questions People Ask About This
What Is the Google Ads Ecom Lab?
Google Ads Skool here means a community on Skool.com, not a school. The Ecom Lab is our Skool community for ecom brands that run Google Ads. Chris and the ZenoX Media team built it, and over 1,700 founders are in it. Inside are 12 courses with 124 lessons, a daily Google Ads Q&A thread, case studies and teardown posts. Every lesson comes from real client accounts we manage, not from theory.
How Much Does the Ecom Lab Cost?
Standard is $9 a month: community access, the daily Google Ads Q&A thread (members help each other, media buyers jump in), case studies and teardown posts, the resources vault and 10 of the 12 courses. Premium is $44 a month: everything in Standard plus the 2 advanced courses ("Google Ads Optimization - eCom Account Management" and "Google Ads Resources & SOPs For eCom") and direct access to our media buyers, answered inside 24 hours on weekdays. Inner Circle is $299 a month: everything in Premium, front of the queue, and a weekly VIP live call with Chris and the team. Inner Circle comes with Scaley AI.
Why Is It So Cheap Next to an Agency?
The video puts an agency at 10 to 15% of your ad spend. The lab is a different deal. You run your own account, and the team teaches you and answers in the Q&A thread. It costs about 30 cents a day. The team keeps it cheap on purpose. ZenoX already makes its money running ads for brands and building software, so the lab is not how the team gets paid.
Who Answers My Questions Inside the Lab?
On Standard, members answer each other in the daily Q&A thread and our media buyers jump in. On Premium ($44 a month) you get direct access to our media buyers, answered inside 24 hours on weekdays. A founder who built seven-figure brands of his own is in the lab too. He covers the back end: cash flow, profit, payments, stock, customer service, product research and CRO.
What Happens Inside the Lab Each Week?
Monday brings a new module drop. Tuesday is tactical chat. Thursday is account feedback. Friday brings templates and SOPs. Saturday is wins and breakdowns. The daily Google Ads Q&A thread runs every day, where members help each other and our media buyers jump in.
Can I Watch Something Before I Join?
Yes. Chris has a four-hour Google Ads course on his YouTube channel that is free to watch. He builds a full account from scratch for a Shopify store, with tracking, Merchant Center, a feed-only Performance Max campaign and brand Search. It is not a lesson from the lab. Watch it first, then join the lab when you want answers on your own account.
Go deeper in writing
Read the Playbook Behind It
- Inside the Google Ads Ecom Lab: Tiers, Courses and Real Wins
- Best Google Ads Communities (2026): 24 Rooms Compared
- Join the Google Ads eCom Lab
- Watch the Free 4-Hour Google Ads Course
- Learn Google Ads for Ecommerce
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The Google Ads eCom Lab is paid. Standard is $9 a month, Premium is $44 a month, Inner Circle is $299 a month. The 4-hour course on YouTube costs nothing.
On the call, we look at your account live. If we can grow it, we will show you how. If we cannot, we will tell you that too, and point you at someone who can.
We work with brands serious about scale. If that is you, let's talk.
